<?xml version="1.0" encoding="UTF-8"?>
<!-- 
	Version 1 (2009-05-29)
	
	SCENARIO
	This sample demonstrates how to book an advertisement which will not be "published" in the traditional sense - in this case, sponsorship of a charity race.
	This sample also demonstrates use of the CostExempt structure to indicate that there will be no charge for the booking. 

	Note: A schema location is provided in this sample, but must not be used in production messages.
-->
<AdsMLBookings adsml:transmissionID="deliveryagent.se:2008-12-08:1003"
	adsml:systemsID="AdSystem-v1.1" adsml:administrativeResponseRequired="true" adsml:sendCount="1"
	adsml:transmissionSequence="61" adsml:transmissionStatus="Production"
	adsml:transmissionDateTime="2008-12-08T09:12:37+01:00"
	adsml:firstTransmissionDateTime="2008-12-08T09:12:37+01:00" adsml:schemaVersion="2.5.0"
	xmlns="http://www.adsml.org/adsmlbookings/2.5"
	xmlns:adsml-ma="http://www.adsml.org/adsmlmaterials/2.5"
	xmlns:adsml-sd="http://www.adsml.org/adsmlstructureddescriptions/1.0"
	xmlns:adsml-cv="http://www.adsml.org/controlledvocabularies/3.0"
	xmlns:adsml="http://www.adsml.org/typelibrary/2.0"
	xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
	xsi:schemaLocation="http://www.adsml.org/adsmlbookings/2.5 ../../Schemas/AdsMLBookings-2.5-Main-AS.xsd">
	<adsml:Header>
		<adsml:TransmissionFrom>
			<adsml:Identifier>
				<adsml:IDLabel>VAT ID</adsml:IDLabel>
				<adsml:IDValue>SE5583746257</adsml:IDValue>
			</adsml:Identifier>
			<adsml:Name>SalesCompany AB</adsml:Name>
			<adsml:Contact>
				<adsml:Role xsi:type="adsml:ContactRoleRootType">Broker</adsml:Role>
				<adsml:Name>Ulf Sorenson</adsml:Name>
				<adsml:CommunicationChannel.Phone>
					<adsml:Type>Voice</adsml:Type>
					<adsml:PhoneNumber>46 8 901 24 56</adsml:PhoneNumber>
					<adsml:CountryCode>46</adsml:CountryCode>
					<adsml:AreaCode>8</adsml:AreaCode>
					<adsml:SubscriberNo>901 24 56</adsml:SubscriberNo>
				</adsml:CommunicationChannel.Phone>
				<adsml:CommunicationChannel.EMail>
					<adsml:EMailAddress>ulf.sorenson@salescompany.se</adsml:EMailAddress>
				</adsml:CommunicationChannel.EMail>
			</adsml:Contact>
		</adsml:TransmissionFrom>
		<adsml:TransmissionTo>
			<adsml:Identifier>
				<adsml:IDLabel>VAT ID</adsml:IDLabel>
				<adsml:IDValue>SE5635786032</adsml:IDValue>
			</adsml:Identifier>
			<adsml:Name>Stockholm News</adsml:Name>
		</adsml:TransmissionTo>
	</adsml:Header>
	<AdOrder messageCode="AD-O" adsml:messageID="deliveryagent.se:2008-12-08:1004"
		adsml:messageAssembledTime="2008-12-09T09:12:37+01:00"
		adsml:messageClass="BusinessTransaction" adsml:messageHeaderLine="Charity Race">
		<BookingIdentifier>deliveryagent.se:2008-12-08:1004</BookingIdentifier>
		<AuxiliaryBookingReferences>
			<adsml:BuyersReference>SC1004</adsml:BuyersReference>
			<adsml:OtherReference>
				<adsml:Value>Charity Race 2009</adsml:Value>
				<adsml:OfInterestTo>
					<adsml:Name>CR Inc.</adsml:Name>
				</adsml:OfInterestTo>
			</adsml:OtherReference>
		</AuxiliaryBookingReferences>
		<adsml:BusinessMessageDate>2008-12-08</adsml:BusinessMessageDate>
		<adsml:BookingParty>
			<adsml:Identifier>
				<adsml:IDLabel>VAT ID</adsml:IDLabel>
				<adsml:IDValue>SE5583746257</adsml:IDValue>
			</adsml:Identifier>
			<adsml:Name>SalesCompany AB</adsml:Name>
			<adsml:PartyAddress>
				<adsml:CommunicationChannel.PhysicalAddress>
					<adsml:POBox>Box 3</adsml:POBox>
					<adsml:ZipPostalCode>123 45</adsml:ZipPostalCode>
					<adsml:City>Stockholm</adsml:City>
				</adsml:CommunicationChannel.PhysicalAddress>
			</adsml:PartyAddress>
			<adsml:Contact>
				<adsml:Role xsi:type="adsml:ContactRoleRootType">Broker</adsml:Role>
				<adsml:Name>Bertil Bertilsson</adsml:Name>
				<adsml:CommunicationChannel.Phone adsml:priority="1">
					<adsml:Type>Voice</adsml:Type>
					<adsml:PhoneNumber>46 8 901 234 56</adsml:PhoneNumber>
					<adsml:CountryCode>46</adsml:CountryCode>
					<adsml:AreaCode>8</adsml:AreaCode>
					<adsml:SubscriberNo>901 234 56</adsml:SubscriberNo>
				</adsml:CommunicationChannel.Phone>
				<adsml:CommunicationChannel.EMail>
					<adsml:EMailAddress>bertil.bertilsson@salescompany.se</adsml:EMailAddress>
				</adsml:CommunicationChannel.EMail>
			</adsml:Contact>
		</adsml:BookingParty>
		<adsml:SellingParty>
			<adsml:Identifier>
				<adsml:IDLabel>VAT ID</adsml:IDLabel>
				<adsml:IDValue>SE5635786032</adsml:IDValue>
			</adsml:Identifier>
			<adsml:Name>Stockholm News</adsml:Name>
		</adsml:SellingParty>

		<!-- In this case, there will be no charge for the order because the publisher is donating their services to the charity -->
		<!-- A more common use of CostExempt would be to identify an order "cost exempt" because it is a make-good -->
		<CostExempt>
			<!-- The presence of CostExempt at the top level of an Order message indicates that there will be no charge for the order -->
			<ExemptionType>
				<adsml:CodeValue>Gift</adsml:CodeValue>
				<adsml:Description>Charitable Donation by publisher</adsml:Description>
			</ExemptionType>
		</CostExempt>

		<PayerInformation>
			<adsml:PayerParty>
				<adsml:Identifier>
					<adsml:IDLabel>VAT ID</adsml:IDLabel>
					<adsml:IDValue>SE5583746257</adsml:IDValue>
				</adsml:Identifier>
				<adsml:Name>SalesCompanyAB</adsml:Name>
			</adsml:PayerParty>
		</PayerInformation>
		<Placement.Generic>
			<PlacementIdentifier>deliveryagent.se:2008-12-08:1004</PlacementIdentifier>
			<IsStandAlone>true</IsStandAlone>
			<adsml:AdType>
				<adsml:CodeValue xsi:type="adsml-cv:AdsMLAdTypeCV">Sponsorship</adsml:CodeValue>
			</adsml:AdType>
			<adsml:DescriptionLine>Sponsorship for charity race, overhead banners and t-shirt
				logo.</adsml:DescriptionLine>
			<adsml:SpecialRequirements>
				<adsml:Text>Company name goes in all promotional material where sponsors are
					listed.</adsml:Text>
			</adsml:SpecialRequirements>
			<adsml:AdditionalService>
				<adsml:Name>Banners</adsml:Name>
				<adsml:Specifications>
					<adsml:Text>Sponsor provided banners to be hung just after start line and just
						before finish line.</adsml:Text>
				</adsml:Specifications>
			</adsml:AdditionalService>
			<adsml:AdditionalService>
				<adsml:Name>T-shirts</adsml:Name>
				<adsml:Specifications>
					<adsml:Text>Sponsor provided T-shirts to be distributed to first 500
						participants.</adsml:Text>
					<adsml:Text>Sponsor provided logo /design to be included in sponsort section of
						participant t-shirts.</adsml:Text>
				</adsml:Specifications>
			</adsml:AdditionalService>
		</Placement.Generic>
	</AdOrder>
</AdsMLBookings>

