<?xml version="1.0" encoding="iso-8859-1"?>
<!-- 
Version 1 (2009-06-01)

SCENARIO
A booking for a package of two online ads, which are grouped in a Placement Group to 
allow for combination pricing.

This sample is adapted from the IAB's "Insertion Order example.xml" sample IO, in order to demonstrate how
the information contained in the IAB sample can be transmitted as an AdsML message. The IAB message can also
be found in the Bookings Samples directory, named "IAB Insertion Order example.xml".

Note: A schema location is provided in this sample, but must not be used in production messages.
-->

<AdsMLBookings xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
	xmlns:adsml-cv="http://www.adsml.org/controlledvocabularies/3.0"
	xmlns="http://www.adsml.org/adsmlbookings/2.5"
	xmlns:adsml="http://www.adsml.org/typelibrary/2.0"
	xmlns:adsml-ma="http://www.adsml.org/adsmlmaterials/2.5"
	xmlns:adsml-sd="http://www.adsml.org/adsmlstructureddescriptions/1.0"
	adsml:transmissionID="omd.com:2008-03-17:00000000-0000-0000-0000-000000001234"
	adsml:systemsID="AdSystem-v1.1" adsml:administrativeResponseRequired="true"
	adsml:sendCount="1" adsml:transmissionSequence="1"
	adsml:transmissionStatus="Production"
	adsml:transmissionDateTime="2008-03-17T09:12:37+01:00"
	adsml:firstTransmissionDateTime="2008-03-17T09:12:37+01:00" adsml:schemaVersion="2.5.0"
	xsi:schemaLocation="http://www.adsml.org/adsmlbookings/2.5 ../../Schemas/AdsMLBookings-2.5-Main-AS.xsd">
	<adsml:Header>
		<!-- The message sender with contact information. -->
		<adsml:TransmissionFrom>
			<adsml:Identifier>
				<adsml:IDLabel>AAAA registry</adsml:IDLabel>
				<adsml:IDValue>2F9C0543-71CC-41bc-B7C6-59CD4047C629</adsml:IDValue>
			</adsml:Identifier>
			<adsml:Name>OMD Digital</adsml:Name>
			<adsml:PartyAddress>
				<adsml:CommunicationChannel.PhysicalAddress>
					<adsml:Street>200 Madison Ave.</adsml:Street>
					<adsml:ZipPostalCode>10010</adsml:ZipPostalCode>
					<adsml:City>New York</adsml:City>
					<adsml:StateProvince>NY</adsml:StateProvince>
					<adsml:CountryCode>US</adsml:CountryCode>
				</adsml:CommunicationChannel.PhysicalAddress>
			</adsml:PartyAddress>
			<adsml:Contact>
				<adsml:Name>Kelly Green</adsml:Name>
				<adsml:CommunicationChannel.EMail>
					<adsml:EMailAddress>kelly.green@omd.com</adsml:EMailAddress>
				</adsml:CommunicationChannel.EMail>
			</adsml:Contact>
		</adsml:TransmissionFrom>
		<!-- The message receiver. -->
		<adsml:TransmissionTo>
			<adsml:Identifier>
				<adsml:IDLabel>AAAA registry</adsml:IDLabel>
				<adsml:IDValue>A0D151AD-DE9A-484b-A8AB-68F05E82C356</adsml:IDValue>
			</adsml:Identifier>
			<adsml:Name>CNET Networks</adsml:Name>
		</adsml:TransmissionTo>
	</adsml:Header>
	<AdOrder messageCode="AD-O"
		adsml:messageID="omd.com:2008-03-17:00000000-0000-0000-0000-000000001234"
		adsml:messageAssembledTime="2008-03-17T09:12:37+01:00"
		adsml:messageClass="BusinessTransaction"
		adsml:messageHeaderLine="Netflix Blu-Ray Awareness Campaign">
		<!-- The buyer provides a booking identifier for the order, a reference number, and in this case the seller's id too. -->
		<BookingIdentifier>omd.com:2008-03-17:6789</BookingIdentifier>
		<AuxiliaryBookingReferences>
			<adsml:BuyersReference>1234</adsml:BuyersReference>
			<!-- In the IAB sample message, the order ID was originally generated by the seller,
				so buyer's and seller's ids are identical. This is not common, so we have changed the Buyer's reference
				to a different value in this sample. -->
			<adsml:SellersReference>6789</adsml:SellersReference>
		</AuxiliaryBookingReferences>
		<adsml:BusinessMessageDate>2008-03-17</adsml:BusinessMessageDate>
		<BookingDate>2008-03-17</BookingDate>
		<!-- The buyer provides contact information. -->
		<adsml:BookingParty>
			<adsml:Identifier>
				<adsml:IDLabel>AAAA registry</adsml:IDLabel>
				<adsml:IDValue>2F9C0543-71CC-41bc-B7C6-59CD4047C629</adsml:IDValue>
			</adsml:Identifier>
			<adsml:Name>OMD Digital</adsml:Name>
			<adsml:PartyAddress>
				<adsml:CommunicationChannel.PhysicalAddress>
					<adsml:Street>200 Madison Ave.</adsml:Street>
					<adsml:ZipPostalCode>10010</adsml:ZipPostalCode>
					<adsml:City>New York</adsml:City>
					<adsml:StateProvince>NY</adsml:StateProvince>
					<adsml:CountryCode>US</adsml:CountryCode>
				</adsml:CommunicationChannel.PhysicalAddress>
			</adsml:PartyAddress>
			<adsml:Contact>
				<adsml:Role xsi:type="adsml-cv:AdsMLContactRoleCV">MediaBuyer</adsml:Role>
				<adsml:Name>Kelly Green</adsml:Name>
				<adsml:Title>Sr. Media Planner</adsml:Title>
				<adsml:CommunicationChannel.EMail>
					<adsml:EMailAddress>kelly.green@omd.com</adsml:EMailAddress>
				</adsml:CommunicationChannel.EMail>
			</adsml:Contact>
			<adsml:Contact>
				<adsml:Role xsi:type="adsml-cv:AdsMLContactRoleCV">BillInquiryContact</adsml:Role>
				<adsml:Name>Meghan Lewis</adsml:Name>
				<adsml:Title>Sr. Media Planner</adsml:Title>
				<adsml:CommunicationChannel.EMail>
					<adsml:EMailAddress>meghan.lewis@omd.com</adsml:EMailAddress>
				</adsml:CommunicationChannel.EMail>
			</adsml:Contact>
		</adsml:BookingParty>
		<!-- The buyer identifies the selling party. -->
		<adsml:SellingParty>
			<adsml:Identifier>
				<adsml:IDLabel>AAAA registry</adsml:IDLabel>
				<adsml:IDValue>A0D151AD-DE9A-484b-A8AB-68F05E82C356</adsml:IDValue>
			</adsml:Identifier>
			<adsml:Name>CNET Networks</adsml:Name>
			<adsml:Contact>
				<adsml:Role xsi:type="adsml-cv:AdsMLContactRoleCV"
					>AccountSalesRepresentative</adsml:Role>
				<adsml:Name>Senior Salesperson</adsml:Name>
				<adsml:Title>Sr. Media Planner</adsml:Title>
				<adsml:CommunicationChannel.Phone>
					<adsml:Type>Voice</adsml:Type>
					<adsml:PhoneNumber>(310) 555-1212</adsml:PhoneNumber>
				</adsml:CommunicationChannel.Phone>
				<adsml:CommunicationChannel.EMail>
					<adsml:EMailAddress>andrew.brown@cnet.com</adsml:EMailAddress>
				</adsml:CommunicationChannel.EMail>
			</adsml:Contact>
		</adsml:SellingParty>
		<adsml:Advertiser>
			<adsml:Identifier>
				<adsml:IDLabel>AAAA registry</adsml:IDLabel>
				<adsml:IDValue>2F9C0543-71CC-41bc-B7C6-59CD4047C624</adsml:IDValue>
			</adsml:Identifier>
			<adsml:AuxiliaryReferences>
				<adsml:SellersReference>0013000000JB7bG</adsml:SellersReference>
			</adsml:AuxiliaryReferences>
			<adsml:Name>Netflix</adsml:Name>
			<adsml:Contact>
				<adsml:Name>John Smith</adsml:Name>
			</adsml:Contact>
		</adsml:Advertiser>
		<adsml:Campaign>
			<adsml:CodeList>OMD Digital - Media Visor</adsml:CodeList>
			<adsml:CodeValue>1234</adsml:CodeValue>
		</adsml:Campaign>
		<CampaignDescription>
			<adsml:Name>Netflix Blu-Ray Awareness Campaign</adsml:Name>
		</CampaignDescription>

		<TermsAndConditions>
			<!-- A summary of the cancellation terms is conveyed in the message itself -->
			<Cancellations>7 day cancellation policy</Cancellations>
			<adsml:TermsAndConditionsDetails>
				<!-- And the buyer provides a link to the complete terms and conditions on their website -->
				<adsml:CommunicationChannel.WWW>
					<adsml:URI>http://www.omd.com/termsandconditions/standard.pdf</adsml:URI>
					<adsml:Label>OMD Digital Standard Terms and Conditions</adsml:Label>
				</adsml:CommunicationChannel.WWW>
			</adsml:TermsAndConditionsDetails>
		</TermsAndConditions>

		<!-- The buyer provides payment-related information. -->
		<adsml:DocumentCurrencyCode>USD</adsml:DocumentCurrencyCode>
		<PayerInformation>
			<adsml:PayerParty>
				<adsml:Identifier>
					<adsml:IDLabel>AAAA registry</adsml:IDLabel>
					<adsml:IDValue>2F9C0543-71CC-41bc-B7C6-59CD4047C629</adsml:IDValue>
				</adsml:Identifier>
				<adsml:Name>OMD Digital</adsml:Name>
			</adsml:PayerParty>
			<BillingInstructions>
				<Frequency>
					<adsml:Code>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Monthly</adsml:CodeValue>
					</adsml:Code>
				</Frequency>
				<Allocation>
					<adsml:Code>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLBillingAllocationCodeCV">Straightline</adsml:CodeValue>
						<adsml:Description>Allocate the total order equally across all the invoices</adsml:Description>
					</adsml:Code>
				</Allocation>
				<Basis>
					<adsml:Code>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLBillingBasisCodeCV">Actual</adsml:CodeValue>
						<adsml:Description>Actual amount delivered in each period</adsml:Description>
					</adsml:Code>
				</Basis>
			</BillingInstructions>
			<adsml:PaymentTerms>
				<adsml:PaymentTermsCode>
					<adsml:CodeValue xsi:type="adsml-cv:AdsMLPaymentTermsCV">Net30Days</adsml:CodeValue>
				</adsml:PaymentTermsCode>
			</adsml:PaymentTerms>
		</PayerInformation>

		<PlacementGroup>
			<PlacementGroupIdentifier>omd.com:2008-03-17:6789-G1</PlacementGroupIdentifier>
			<PlacementGroupPrice>
				<adsml:TotalPrice>
					<adsml:Amount>3000.00</adsml:Amount>
				</adsml:TotalPrice>
				<adsml:PriceComponent adsml:sequenceNo="1">
					<adsml:PriceComponentName>
						<adsml:CodeList>IAB Price Component Names</adsml:CodeList>
						<adsml:CodeValue>Gross Cost</adsml:CodeValue>
					</adsml:PriceComponentName>
					<adsml:Amount>3529.41</adsml:Amount>
				</adsml:PriceComponent>
				<adsml:PriceComponent adsml:sequenceNo="2">
					<adsml:PriceComponentName>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLPriceComponentCV"
							>AgencyCommission</adsml:CodeValue>
					</adsml:PriceComponentName>
					<!-- The IAB sample indicates the Agency commission percentage but no other information about the discount -->
					<!-- The commission is expressed as a negative number since it will be subtracted from the total price -->
					<adsml:Amount xsi:nil="true"/>
					<adsml:CalculationSpecification>
						<adsml:Percent>-15.00</adsml:Percent>
						<adsml:BasePrice xsi:nil="true"/>
					</adsml:CalculationSpecification>
				</adsml:PriceComponent>
			</PlacementGroupPrice>

			<!-- Description pertaining to this set of placements -->
			<adsml:DescriptionLine>Blu-Ray Awareness Campaign</adsml:DescriptionLine>

			<!-- ******************************************************************** -->
			<!-- The first placement -->
			<!-- ******************************************************************** -->
			<Placement.Interactive>
				<!-- The buyer provides a placement identifier for the placement. -->
				<PlacementIdentifier>omd.com:2008-03-17:6789-G1P1</PlacementIdentifier>
				<IsStandAlone>true</IsStandAlone>

				<adsml:MediaType>
					<adsml:CodeValue xsi:type="adsml-cv:AdsMLMediaTypeCodeCV"
						>Online</adsml:CodeValue>
				</adsml:MediaType>

				<adsml:AdType>
					<adsml:CodeValue xsi:type="adsml-cv:AdsMLAdTypeCV">RichMedia</adsml:CodeValue>
				</adsml:AdType>

				<!-- The target for this placement -->
				<PlacementTarget>
					<EventType>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
							>impression</adsml:CodeValue>
					</EventType>
					<EventCount>100000</EventCount>
				</PlacementTarget>

				<!-- The entire placement is guaranteed -->
				<Guarantees>
					<adsml:Code>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLGuaranteeCodeCV"
							>RunAsBooked</adsml:CodeValue>
					</adsml:Code>
				</Guarantees>

				<PlacementPrice>
					<adsml:TotalPrice>
						<adsml:Amount>1000.00</adsml:Amount>
					</adsml:TotalPrice>
					<adsml:PriceComponent adsml:sequenceNo="1">
						<adsml:PriceComponentName>
							<adsml:CodeList>IAB Price Component Names</adsml:CodeList>
							<adsml:CodeValue>Gross Cost</adsml:CodeValue>
						</adsml:PriceComponentName>
						<adsml:Amount>1176.47</adsml:Amount>
						<adsml:CalculationSpecification>
							<adsml:Unit>
								<adsml:CodeValue xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
									>impression</adsml:CodeValue>
							</adsml:Unit>
							<adsml:NumberOfUnits>100000</adsml:NumberOfUnits>
							<adsml:PricePerUnit adsml:divisor="1000">11.7647</adsml:PricePerUnit>
						</adsml:CalculationSpecification>
					</adsml:PriceComponent>
					<adsml:PriceComponent adsml:sequenceNo="2">
						<adsml:PriceComponentName>
							<adsml:CodeValue>Net Cost</adsml:CodeValue>
						</adsml:PriceComponentName>
						<adsml:Amount>1000.00</adsml:Amount>
						<adsml:CalculationSpecification>
							<adsml:Unit>
								<adsml:CodeValue xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
									>impression</adsml:CodeValue>
							</adsml:Unit>
							<adsml:NumberOfUnits>100000</adsml:NumberOfUnits>
							<adsml:PricePerUnit adsml:divisor="1000">10.0000</adsml:PricePerUnit>
						</adsml:CalculationSpecification>
					</adsml:PriceComponent>
					<adsml:PriceComponent adsml:sequenceNo="3">
						<adsml:PriceComponentName>
							<adsml:CodeValue>Rate Card Cost</adsml:CodeValue>
						</adsml:PriceComponentName>
						<adsml:Amount>1600.00</adsml:Amount>
						<adsml:CalculationSpecification>
							<adsml:Unit>
								<adsml:CodeValue xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
									>impression</adsml:CodeValue>
							</adsml:Unit>
							<adsml:NumberOfUnits>100000</adsml:NumberOfUnits>
							<adsml:PricePerUnit adsml:divisor="1000">16.0000</adsml:PricePerUnit>
						</adsml:CalculationSpecification>
					</adsml:PriceComponent>
				</PlacementPrice>

				<!-- The buyer provides a description of the placement.-->
				<adsml:DescriptionLine>CNET Reviews Landing Page (300x250)</adsml:DescriptionLine>

				<!-- Information about billing statistics is considered Proof of Performance information in the AdsML format. -->
				<ProofOfPublication>
					<ProofType>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLProofOfPublicationTypeCV"
							>PerformanceInformation</adsml:CodeValue>
					</ProofType>
					<!-- In the IAB example, the billing statistics come from a third party which would be identified here -->
					<!-- It would also be possible to indicate the publisher as the source of Provenance information, which is implied if this is left blank -->
					<adsml:ProvenanceParty>
						<adsml:Name>Third Party Statistics Source Name</adsml:Name>
					</adsml:ProvenanceParty>
				</ProofOfPublication>

				<!-- The IAB choreography indicates whether each placement is newly added, unchanged, or edited -->
				<adsml:Status>
					<adsml:CodeList>IAB PlacementState</adsml:CodeList>
					<adsml:CodeValue>Add</adsml:CodeValue>
				</adsml:Status>

				<!-- The buyer provides a publication code and identifier for the publisher. -->
				<Publication>
					<PublicationCode>
						<adsml:CodeList>CNET Order System</adsml:CodeList>
						<adsml:CodeValue>1001</adsml:CodeValue>
						<!-- This is "media id" in the IAB sample -->
					</PublicationCode>
					<adsml:Name>Cnet.com</adsml:Name>
					<PublishedBy>
						<adsml:Identifier>
							<adsml:IDLabel>AAAA registry</adsml:IDLabel>
							<adsml:IDValue>A0D151AD-DE9A-484b-A8AB-68F05E82C356</adsml:IDValue>
						</adsml:Identifier>
						<adsml:Name>CNET Networks</adsml:Name>
					</PublishedBy>
				</Publication>

				<!-- The buyer provides a date range and recurrence pattern for this ad to run. -->
				<Scheduling>
					<ScheduleEntryIdentifier>omd.com:2008-03-17:6789-G1P1S1</ScheduleEntryIdentifier>
					<FirstPossibleTime>2008-04-01</FirstPossibleTime>
					<LastPossibleTime>2008-05-31</LastPossibleTime>
					<!-- run only on Tuesdays, Wednesdays, Thursdays, Fridays and Saturdays -->
					<RecurrencePattern>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Tuesdays</adsml:CodeValue>
						</adsml:Code>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Wednesdays</adsml:CodeValue>
						</adsml:Code>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Thursdays</adsml:CodeValue>
						</adsml:Code>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Fridays</adsml:CodeValue>
						</adsml:Code>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Saturdays</adsml:CodeValue>
						</adsml:Code>
					</RecurrencePattern>
				</Scheduling>

				<!-- Targeting instructions -->
				<DistributionTarget>
					<Targeting>
						<Target>
							<Code>
								<adsml:CodeList>Behavioral Targeting</adsml:CodeList>
								<adsml:CodeValue>Tech Savvy</adsml:CodeValue>
							</Code>
						</Target>
					</Targeting>
				</DistributionTarget>

				<!-- The buyer provides production detail for the ad. -->
				<ProductionDetail.Interactive>
					<Size>
						<Width>
							<adsml:UnitOfMeasure xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
								>pixel</adsml:UnitOfMeasure>
							<adsml:Value>300</adsml:Value>
						</Width>
						<Height>
							<adsml:UnitOfMeasure xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
								>pixel</adsml:UnitOfMeasure>
							<adsml:Value>250</adsml:Value>
						</Height>
					</Size>
					<Positioning>
						<PrimaryPositioning>
							<SectionCode>
								<adsml:CodeValue>Editorial Reviews</adsml:CodeValue>
							</SectionCode>
						</PrimaryPositioning>
					</Positioning>
					<AdServingSystem>
						<adsml:CodeValue>DFA</adsml:CodeValue>
					</AdServingSystem>
					<TechnicalAdFormat>
						<adsml:CodeValue>Pointroll BadBoy</adsml:CodeValue>
					</TechnicalAdFormat>
				</ProductionDetail.Interactive>
			</Placement.Interactive>

			<!-- ******************************************************************** -->
			<!-- The second placement -->
			<!-- ******************************************************************** -->
			<Placement.Interactive>
				<!-- The buyer provides a placement identifier for the placement. -->
				<PlacementIdentifier>omd.com:2008-03-17:6789-G1P2</PlacementIdentifier>
				<IsStandAlone>true</IsStandAlone>

				<adsml:MediaType>
					<adsml:CodeValue xsi:type="adsml-cv:AdsMLMediaTypeCodeCV"
						>Online</adsml:CodeValue>
				</adsml:MediaType>

				<!-- The "standard" interactive ad type (as shown in the IAB sample) is a Banner ad -->
				<adsml:AdType>
					<adsml:CodeValue xsi:type="adsml-cv:AdsMLAdTypeCV">Banner</adsml:CodeValue>
				</adsml:AdType>
				
				<!-- The target for this placement -->
				<PlacementTarget>
					<EventType>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
							>impression</adsml:CodeValue>
					</EventType>
					<EventCount>100000</EventCount>
				</PlacementTarget>
				
				<!-- The entire placement is guaranteed -->
				<Guarantees>
					<adsml:Code>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLGuaranteeCodeCV"
							>RunAsBooked</adsml:CodeValue>
					</adsml:Code>
				</Guarantees>
				
				<PlacementPrice>
					<adsml:TotalPrice>
						<adsml:Amount>2000.00</adsml:Amount>
					</adsml:TotalPrice>
					<adsml:PriceComponent adsml:sequenceNo="1">
						<adsml:PriceComponentName>
							<adsml:CodeValue>Gross Cost</adsml:CodeValue>
						</adsml:PriceComponentName>
						<adsml:Amount>2352.94</adsml:Amount>
						<adsml:CalculationSpecification>
							<adsml:Unit>
								<adsml:CodeValue xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
									>impression</adsml:CodeValue>
							</adsml:Unit>
							<adsml:NumberOfUnits>100000</adsml:NumberOfUnits>
							<adsml:PricePerUnit adsml:divisor="1000">23.5294</adsml:PricePerUnit>
						</adsml:CalculationSpecification>
					</adsml:PriceComponent>
					<adsml:PriceComponent adsml:sequenceNo="2">
						<adsml:PriceComponentName>
							<adsml:CodeValue>Net Cost</adsml:CodeValue>
						</adsml:PriceComponentName>
						<adsml:Amount>2000.00</adsml:Amount>
						<adsml:CalculationSpecification>
							<adsml:Unit>
								<adsml:CodeValue xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
									>impression</adsml:CodeValue>
							</adsml:Unit>
							<adsml:NumberOfUnits>100000</adsml:NumberOfUnits>
							<adsml:PricePerUnit adsml:divisor="1000">20.0000</adsml:PricePerUnit>
						</adsml:CalculationSpecification>
					</adsml:PriceComponent>
					<adsml:PriceComponent adsml:sequenceNo="3">
						<adsml:PriceComponentName>
							<adsml:CodeValue>Rate Card Cost</adsml:CodeValue>
						</adsml:PriceComponentName>
						<adsml:Amount>2800.00</adsml:Amount>
						<adsml:CalculationSpecification>
							<adsml:Unit>
								<adsml:CodeValue xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
									>impression</adsml:CodeValue>
							</adsml:Unit>
							<adsml:NumberOfUnits>100000</adsml:NumberOfUnits>
							<adsml:PricePerUnit adsml:divisor="1000">28.0000</adsml:PricePerUnit>
						</adsml:CalculationSpecification>
					</adsml:PriceComponent>
				</PlacementPrice>

				<!-- The buyer provides a description of the placement.-->
				<adsml:DescriptionLine>Gamespot Homepage Leaderboard
					(728x90)</adsml:DescriptionLine>

				<!-- Information about billing statistics. -->
				<ProofOfPublication>
					<ProofType>
						<adsml:CodeValue xsi:type="adsml-cv:AdsMLProofOfPublicationTypeCV"
							>PerformanceInformation</adsml:CodeValue>
					</ProofType>
					<adsml:ProvenanceParty>
						<adsml:Name>Third Party Statistics Source Name</adsml:Name>
					</adsml:ProvenanceParty>
				</ProofOfPublication>

				<!-- The IAB choreography indicates whether each placement is newly added, unchanged, or edited -->
				<adsml:Status>
					<adsml:CodeList>IAB PlacementState</adsml:CodeList>
					<adsml:CodeValue>Add</adsml:CodeValue>
				</adsml:Status>

				<!-- The buyer provides a publication code and identifier for the publisher. -->
				<Publication>
					<PublicationCode>
						<adsml:CodeList>CNET Order System</adsml:CodeList>
						<adsml:CodeValue>1002</adsml:CodeValue>
						<!-- This is "media id" in the IAB sample -->
					</PublicationCode>
					<adsml:Name>Gamespot</adsml:Name>
					<PublishedBy>
						<adsml:Identifier>
							<adsml:IDLabel>AAAA registry</adsml:IDLabel>
							<adsml:IDValue>A0D151AD-DE9A-484b-A8AB-68F05E82C356</adsml:IDValue>
						</adsml:Identifier>
						<adsml:Name>CNET Networks</adsml:Name>
					</PublishedBy>
				</Publication>

				<Scheduling>
					<ScheduleEntryIdentifier>omd.com:2008-03-17:6789-G1P2S1</ScheduleEntryIdentifier>
					<FirstPossibleTime>2008-04-01</FirstPossibleTime>
					<LastPossibleTime>2008-04-15</LastPossibleTime>
					<!-- run only on Tuesdays, Wednesdays, Thursdays, Fridays and Saturdays -->
					<RecurrencePattern>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Tuesdays</adsml:CodeValue>
						</adsml:Code>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Wednesdays</adsml:CodeValue>
						</adsml:Code>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Thursdays</adsml:CodeValue>
						</adsml:Code>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Fridays</adsml:CodeValue>
						</adsml:Code>
						<adsml:Code>
							<adsml:CodeValue xsi:type="adsml-cv:AdsMLRecurrencePatternCodeCV">Saturdays</adsml:CodeValue>
						</adsml:Code>
					</RecurrencePattern>
				</Scheduling>

				<!-- No behavioral targeting instructions provided for this second placement, so no Distribution element here  -->

				<!-- The buyer provides production detail for the ad. -->
				<ProductionDetail.Interactive>
					<Size>
						<Width>
							<adsml:UnitOfMeasure xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
								>pixel</adsml:UnitOfMeasure>
							<adsml:Value>728</adsml:Value>
						</Width>
						<Height>
							<adsml:UnitOfMeasure xsi:type="adsml-cv:AdsMLUnitOfMeasureInteractiveCV"
								>pixel</adsml:UnitOfMeasure>
							<adsml:Value>90</adsml:Value>
						</Height>
					</Size>
					<Positioning>
						<PrimaryPositioning>
							<SectionCode>
								<adsml:CodeValue>Homepage</adsml:CodeValue>
							</SectionCode>
						</PrimaryPositioning>
					</Positioning>
					<AdServingSystem>
						<adsml:CodeValue>DFA</adsml:CodeValue>
					</AdServingSystem>
				</ProductionDetail.Interactive>
			</Placement.Interactive>

			<!-- If the "approved by" note was hand-typed by Kelly Green it could go here; if machine-generated, 
				the appropriate mechanism would be to convey an OtherContact at the top of the message 
				with Kelly's contact name and role of Approver -->
			<adsml:Notes>
				<adsml:NoteLine adsml:timeStamp="2008-03-17T00:00:00+01:00" adsml:author="KG"
					>Approved by Kelly Green</adsml:NoteLine>
			</adsml:Notes>

		</PlacementGroup>

	</AdOrder>
</AdsMLBookings>

